The National Innovation Awards (the Nationals) have been designed by the Directors’ Club United Kingdom to recognise business technology innovations and their impact on customer experience, employee engagement, operations performance, product creation, and profitable growth.


As technology and innovation are at the heart of this initiative, we decided to totally reimagine the concept of B2B recognition and award giving.


The outcome is a unique programme that uses an all-digital platform to execute the entire awards process (with the exception of mailing the winner’s trophy).


Our aim is to have an as-near-as-possible zero carbon footprint and environmental impact.


Consequently, there are no travel, over-night accommodation or gala dinner expenses associated with our programme.


Directors’ Club is dedicated to promoting the success and growth of all businesses in the United Kingdom. Therefore, the Awards categories are open to all technology developers worldwide who are doing business in the UK.



Digital Self-Service Innovation


Live Final: 11am (BST) on May 23rd 2017


Winner: Jacada

Runner-up: Nanorep

Finalist: Enghouse Interactive

Finalist: Synthetix


“Jacada’s entry was a showcase of innovation and lateral thinking. The solution addressed two priority issues – reducing call centre volumes and cost, while maximising the use of knowledge and self-service assets to improve customer experience.


“The UK National Innovation Awards were established as an open competition to seek out truly useful inventions. Jacada’s digital self-service solution ticked all the boxes with the judging audience.”


Jon Snow, Chairman, Directors’ Club United Kingdom


Voice Of The Customer Innovation


Live Final: 11am (BST) on May 16th 2017


Winner: Wizu

Runner-up: MaritzCX

Finalist: Confirmit

Finalist: Performance Telecom


“Collecting and analysing the voice of the customer is essential to customer experience management, product development and marketing strategy. The challenge for organisations is how to engage customers with surveys in order to extract meaningful actionable insights. Wizu’s winning entry demonstrated innovation in survey delivery, structuring and response options, allowing users to build surveys to engage defined customer segments.


“All four finalists are commended on the quality of their written entries and live final presentations.”


Jon Snow, Chairman, Directors’ Club United Kingdom


Live Chat Innovation


Live Final: 11am (GMT) on March 7th 2017


Winner: IPsoft

Runner-up: Creative Virtual

Finalist: eGain

Finalist: Salesforce


“On behalf of the Directors’ Club United Kingdom I congratulate the team at IPsoft on winning the Live Chat Innovation category of the UK National Innovation Awards 2017. Across all four of the finalists’ presentations we saw clear evidence that Live Chat is very rapidly evolving from a human-to-human interaction channel towards delivering a high-quality customer experience using virtual live chat agents. When customers click to live chat all they want are fast, accurate answers to their queries. The judges recognised the quality and sophistication of IPsoft’s Amelia virtual live chat agent. Well done and I look forward to seeing how Amelia evolves. Keep the innovations coming!”


Jon Snow, Chairman, Directors’ Club United Kingdom



Directors’ Club United Kingdom is seeking UK-based business leaders to judge the following live finals of the UK National Innovation Awards 2017:


Collaboration Innovation

Live Final: October 17th at 11am – 1.30pm BST


Please note, judging opportunities are not open to consultants or the staff of technology companies or their commercial partners.


No travel is required as we use an all-digital platform to execute the entire awards process. The live category finals will be streamed online so you can judge from home or the office.


There is no cost associated with judging the National Innovation Awards.


You only need to commit four hours in total per awards category and you can choose to judge as many or as few categories as you wish.


In return for your time and expertise you will be invited to join our Judging Faculty.


All our awards are technology focussed, but you do not have to be a technology expert!


In fact, our priority is to recruit business leaders from the functions or divisions that employ the technologies. Our judges all appreciate innovation from a business outcomes perspective.


Download the Judging Faculty Invitation for full details.



Collaboration Innovation


Deadline for entries: 5pm on September 5th 2017


Live Final: 11am on October 17th


What is classed as a Collaboration Innovation for the purpose of this competition?


Any technology innovation that facilitates or improves collaboration in a business context. This includes internal collaboration and or collaboration with external stakeholders, such as customers or partners.


Your company should enter this category if the innovation has one or more of the following positive business outcomes:


• Improve the operational efficiency of project- or team-working


• Improve the quality of project- or team-working outcomes


• Enable effective collaboration across remote locations


• Enhance the richness of internal communications


• Facilitate knowledge-share and intellectual property creation


• Improve employee engagement


• Enhance the perception of professionalism internally and or externally


• Improve security of the collaboration process and the assets accessed as part of the process


Your innovation does not have to be a giant leap; it can be a small step advance that has a notable impact on the process of team or project or cross-organisation collaboration.


If you are interested in finding out more about entering this category, please email or call Jon Snow for an Entrants’ Brochure.


07966 191 128